2024 NAAMO Annual Conference and Brand Manager Program
Host: North Carolina Department of Agriculture & Consumer Services
Hotel: DoubleTree Asheville – Biltmore
115 Hendersonville Rd, Asheville, NC 28803
+1 828-274-1800
Guest Room Booking: View your attendee website
Event attendees can now reserve rooms by using the attendee website link above.
Room rate is $135.00 per night.
Contact: John Hammond
N.C. Department of Agriculture & Consumer Services
919-302-3586 mobile
919-707-3160 office
john.hammond@ncagr.gov
Tentative Agenda
Sunday, July 21
| noon | NCDA&CS staff arrival and conference room set up |
|
3 p.m. |
Visit WNC Ag Center for tour and Blue Ridge Classic Horse Show |
| 4:45 p.m. | Preview of next 4 days |
| 5 p.m. | Return to Hotel |
| 7 p.m. | Welcome Reception/Gift Exchange – Burial Brewing Forestry Camp |
| 9 p.m. | Hospitality Opens |
| 11 p.m. | Hospitality Closes |
Monday, July 22
| 7 – 8 a.m. | Breakfast |
| 8 a.m. | Welcome |
| Overview of NC and NC Agriculture | |
| Marketing Excellence Presentations | |
| 11:30 a.m. | Change for tours |
| Noon | Box lunch and depart for tours |
| 1 p.m. | Tour Sunburst Trout Farm – Waynesville |
| 2:30 p.m. | Tour Oaks Unlimited – Waynesville |
| 4:30 p.m. | Pleb Urban Winery/River Arts District |
| 5:30 p.m. | Dinner on your own |
| 8 – 11 p.m. | Networking in Hospitality Room |
Tuesday, July 23
| 7 – 8 a.m. | Breakfast |
| 8:00 a.m. | Depart Hotel |
| 8:45 a.m. | Flavor First Growers & Packers |
| 10:00 a.m. | TRI-HISHTIL Greenhouse |
| 11:15 a.m. | Van Wingerden Greenhouse |
| 12:30 | Lunch TBD coupled with USDA updates |
| 2:00 p.m. | Mountain Horticulture Crops Research Station |
| 3:30 p.m. | WNC Farmers Market |
| 5:00 p.m. | Arrive back to hotel |
| 6 p.m. | Depart hotel for awards banquet |
| 6:30 p.m. | Awards Banquet – Governor’s Western Residence |
| 9 p.m. | Bus returns to hotel |
| 9 – 11 p.m. | Networking in Hospitality Room |
Wednesday, July 24
| 7 – 8 a.m. | Breakfast |
| 8 a.m. | Regional Reports |
| 9 a.m. | Brand Manager Programming |
| Noon | Lunch on your own |
| 1:30 p.m. | NAAMO Business Mtg |
| 2 p.m. | Highland Brewing, Sierra Nevada, Wicked Weed or New Belgium Branding Presentations |
| 5 p.m. | Break |
| 6:00 p.m. | Dinner Social Event for Brand Programming |
| 8 – 11 p.m. | Networking in Hospitality Room |
Thursday, July 25
| 7 – 8 a.m. | Breakfast |
| 8 a.m. | Brand Manager Tours TBD (Biltmore Vineyard, Beef/Pork Production) |
| Noon | Return to Hotel and conclusion of program |